Monday, 11 December 2017
Types of market and market segmentation - Unit 2 Lesson 2 Stretch and challenge
Dear Year 12 L3
Once you've looked at the powerpoint fro lesson two and carried out the activity.
Think about the RESEARCH ACTIVITY and then stretch and challenge yourself by understanding MARKET SEGMENTATION and the stats that you can find below:
Demographics in a nutshell
Different ways to segment a market
Classification of population by social status
Office of National Statistics
What is ACORN all about ?
Next lesson is all about BRANDING should you wish to read up on it!